The program we use is Adobe Illustrator, which creates. A vector image is typically saved as a native file from the program used to create it. A vector image’s edge will always look smooth no matter how close you zoom into it. The art will be the same quality if you printed it on a small business card or a large billboard. Because vector art is created this way, it can be scaled limitlessly without losing any quality or becoming pixelated. Vector art must be created with computer programs that deal with these mathematical curves using nodes and handles to plot the paths of these curves. Vector images are made of mathematically calculated lines and curves called paths. In the art department, if we need to manipulate a raster image in any way, our Adobe program of choice would be Photoshop, which creates. If an image is said to be low resolution, it can look jagged (this is not desirable). Once an image is at a certain dimension, you may not be able to use this image at a larger size without losing quality. Because raster images only contain a certain number of pixels they can’t easily be scaled up. The number of pixels that make up the image determine its resolution. When photos are taken with a digital camera or scanner, those devices create a raster image. Raster images are preferred when working with any photograph. You can easily identify a raster image by zooming way into it and the pixels will become visible. Raster images are made of a bunch of individual pixels or dots. I can’t emphasize enough how important it is to know the differences if you are dealing with your organization’s art in any capacity. As graphic designers, one of the first things we are taught is the difference between raster art and vector art. This isn’t super exciting stuff here folks, but it’s very important to know even if you aren’t a graphic designer yourself. Since I’m kicking off the first blog entry in the art department, we’re going to start with the basics (the meat and potatoes). Just a small sample of Seth’s culinary cartoons… check out more on his website. Also, I have the most lovely and talented wife, the most precious daughter, awesome dog, chunky cat, cool looking fish, and poorly tuned drum kit. My favorite subjects to illustrate are junk foods (although I try my hardest to avoid them in real life), particularly, I draw the junk food to have human characteristics such as faces and limbs. My style is highly “cartoony” and I love using bright, saturated colors. If you love it, you love it, and keep doing it, and keep improving. It’s not unusual for me to get home from Abante and work on my personal illustrations for another couple of hours. I possess a passion for graphic design and in the last year I have narrowed my focus towards illustration. From my experience, you obtain the real skills when you go to work. Honestly, I didn’t learn much there other than using the Adobe Creative Suite and I’m glad I didn’t waste much more time and money pursuing more school. A little bit about myself and why I’m here … I started by getting a two year degree in visual publications at a community college. I’ve been here since 2014 and working in the industry since 2012. My name is Seth Ellenwood and I’m the art director at Abante Marketing.
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